How to Make a Great App
With more than 3 billion people around the world using social media every month and 87% of social media app users checking Facebook at least once a day, it is safe to say that there is an overwhelming amount of traffic amassing to these sites. Social media accounts are free to make and use and […]
The concept of blockchain is a fairly recent trend, with only 0.5% of the world’s population utilizing the technology as of 2017. For those of you who may not know how to define blockchain technology, it is known as a digital ledger stored in a distributed network recording anything from financial transactions to physical assets […]
Insurance technology, also known as insurtech, involves taking advantage of new technology and combining it with the insurance industry to make it more efficient and accurate. In 2016, 38% of insurtech startups worldwide were made up of digital insurance businesses, which was the biggest share compared to AI analytics at 22% and health and wellness […]
App stores have become oversaturated with applications performing the same functions and solving similar problems, and as more apps filter in, standing out from the competition becomes tougher and tougher. According to a Gartner prediction, fewer than .01% of mobile apps will be commercially successful by the end of 2018 and based on a SWRVE […]
One of the scariest challenges startups have to go through is finding their first investment and the thought of having to pitch an idea to investors might sound like an intimidating task. Luckily, we have come up with essential strategies that can help win over investors including creating a pitch deck, the importance of branding […]
It is one thing to acquire users but to actually keep them engaged enough to want to continue using your app long-term is a whole other story. This is why it’s advisable that app user retention strategies and features are taken into account while scoping your mobile app. In terms of app usage retention, Loyalytics […]
It is clear that app stores have become crowded environments with there currently being 2 million apps available for download in the Apple App Store and 2.1 million in the Google Play Store. More than ever, it is important to have a well thought-out user acquisition strategy in place for your app to succeed. So […]
If you have been keeping up with our previous posts, you’ll know that we did a whole series of posts about app development for the non-tech savvy. In the first chapter, we briefly introduced the notion of building a minimum viable product (MVP) and how creating one is an essential step when developing a new […]
Recently, artificial intelligence has been playing a large role in shaping different industries like in the education sector with AI teacher’s assistants and in the healthcare industry with analysing clinical notes and research and choosing the best evidence-based treatment plan for patients. With AI having a positive reputation for minimizing human risk and error, it […]
Picture this, it’s a Saturday afternoon and you head to the mall to do some shopping, but here’s the thing, you get there and it’s over-crowded and all your favourite stores don’t have the items you wanted in stock. What a drag that you came all this way for nothing. Shopping in a mall can […]
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