How to choose the right mobile application development agency?

February 21, 2022

Often, a project to develop a mobile application involves significant challenges: an investment of several thousand euros or even tens / hundreds of thousands of euros, loyalty objectives, growth, human resources mobilized, time ,

What is deep linking?

February 22, 2022

Deeplinking is today an essential technique of mobile marketing. This way of redirecting the user directly to the specific content of a mobile application is just as useful for the developers/editors of the application, as

Application development with Android vs iOS, what are the differences?

Creating apps for Android vs iOS might seem very similar to the untrained eye, but the truth is that each of these two operating systems has its own peculiarities. There are many differences between Android

The benefits of widgets in iOS 14 for app developers

November 18, 2021

With the arrival of iOS 14, Apple has (finally) integrated widgets on iPhone and iPad. Present for many years on Android, these small graphical elements can be added to the user’s home screen. We

How micro-interactions in an application can revitalise the UX

March 18, 2021

Just as on any website, there are several components essential to a mobile app’s operation and quality: technical or functional characteristics, aesthetics and what we are calling “the details”. Micro-interactions are those details that

In-app permissions: how to make them less annoying for users?

March 4, 2021

Whether you have a smartphone running on Android or iOS, you would have already come across those infamous pop-ups asking for access to your personal data, your contacts list or a whole range of

Why Typography Plays An Important Role in the Mobile User Experience

July 25, 2019

There are a lot of factors that can influence how users experience your app. Typography can play a role in making a good first impression and can set the tone for the overall user

The Best Ways to Improve the User Experience and Usability of your Mobile App

May 30, 2019

As you well know, millions of apps exist in the Google Play and Apple App Stores. But did you know that among those millions, as of this year, 21% of mobile apps that are

12 Commonly Overlooked App Design & UX/UI Mistakes To Avoid

May 12, 2017

We talked before how User Experience is extremely important for Current styles, a wide range of colors, legible fonts…When dealing with app design & UX/UI people often focus on the elements that ensure that

Responsive Website or Mobile App: Which One Is The Best For You?

April 5, 2016

In the last 3 years, the number of smartphone users has grown by 180%, and until 2018 it will grow another 130%, reaching 2.56 billion people in the world. With the growth of mobile